Website Analytics - Enterprise Edition
Enterprise Level Stats for Enterprise Level Websites
As your needs grow, our Website Analytics Enterprise Edition is ready to provide you with growing reports. Based on our customized database backend, we can easily serve clients whose websites are generating hundreds of millions of page views per month. Your reports are served to you quickly, based on up-to-the- second traffic.
The Enterprise Edition comes loaded with high-end features such as Custom Reporting, Real-time Segmentation, Advanced Campaign Management and Merchandise Reporting. Also included is the popular Live Cost Analysis plug-in, retrieving dynamic costs and measuring paid search ROI.
The Enterprise Edition holds all the features of our Premium and E-Business editions, as well as these key features:
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Custom Reporting
You can tailor your reports to your specific requirements. With the easy-to-use Custom Report Wizard, you'll be able to add or subtract metrics within a given report. If you like the result, you can bookmark that report for future use.
Custom Reporting is an exclusive feature of the Enterprise Edition. |
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Advanced Campaign Management
Discover which of your campaigns are working and which ones need fine-tuning. This report lets you measure the ROI of your marketing campaigns using CPC, CPM or CPA models. You can define hierarchical categories of your report display through breakdowns such as paid search, vendor or keyword group. |
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Live Cost Analysis
Fine-tune your paid search campaigns, keyword by keyword. CPC Live Cost Analysis pulls together dynamic price information from the top PPC search engines with the revenue earned on your website from the keywords used in your PPC campaigns. This feature is standard with the Enterprise Edition. |
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Comparative reporting
How is your website performing from one month to the next? How about day to day? With Comparative Reporting, you'll be able to examine the results for two time periods, side-by-side on the same page. If this report proves valuable to you, bookmark it and check in on it regulalry.
Custom Reporting is an exclusive feature of the Enterprise Edition. |
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Merchandise Reporting
Which products are moving faster than others? With Merchadise Reporting, you can individual products purchased, including number of units sold, revenue per product, any applicable discount, shipping and tax. You'll even have the ability to track which products are previewed on a product page, and how many are added to shopping carts. Define categories for your products and create custom reports to further define product performances.
Custom Reporting is an exclusive feature of the Enterprise Edition. |
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Path Explorer
Study the effectiveness and ultimately, the profitability of your website's links by viewing and navigating the pages of your site. Path Explorer is a downloadable plug-in to Internet Explorer 5.5 and higher, superimposing link performance directly on the web page.
Included as a standard feature of the Enterprise Edition. |
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Real-Ttime Segmentation
Discover and analyze how different sets of visitors respond to campaign landing pages, page layouts, calls to action and other valuable criteria. The segments you create are retroactive and will also apply to your site's historical data. Use this information to identify the visitors who spend more, allowing you the ability to customize and optimize your offerings.
Real Time Segmentation is an exclusive feature of the Enterprise Edition. |
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Analyze Step Sequences
Find out where and why some visitors abandon their visit to your website and then troubleshoot your most popular paths to sale or other desired action. Reduce shopping cart abandonment. Analyze the steps your visitors take through any multi-step process and simplify or streamline those steps for them, increasing visitor renention. Keep visitors longer and avoid "bail out." Redefine your process and the changes also apply to historical data. |
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